--- title: Loop Marketing Blog | Strategy description: Strategy | Loop Strategic Marketing. Loop Marketing is the official blog run and owned by Loop Marketing a growth marketing agency in Edmonton Alberta. Loop Marketing helps business owners 10x their current revenue through industry leading, data-backed marketing strategies. --- [![Loop Strategic Marketing](https://8539285.fs1.hubspotusercontent-na1.net/hubfs/8539285/raw_assets/public/Loop_Strategic_Marketing_Oct2020/images/Loop-Icon-White-Horizontal.svg "Loop Strategic Marketing")](https://loopmarketing.ca/) - [tel://7806677778](tel://7806677778) - [mailto:info@loopmarketing.ca](mailto:info@loopmarketing.ca) - - - - [(780) 667-7778](tel://7806677778) - [info@loopmarketing.ca](mailto:info@loopmarketing.ca) - [Contact](https://loopmarketing.ca/contact/) - [Digital Adoption](https://loopmarketing.ca/cdap/) - [Strategy](https://loopmarketing.ca/marketing-strategy/) - [Web Design](https://loopmarketing.ca/website-design-and-development/) - [Paid Advertising (PPC)](https://loopmarketing.ca/paid-advertising-ppc/) - [SEO](https://loopmarketing.ca/seo/) - [Brand](https://loopmarketing.ca/branding-graphic-design/) - [Social Media](https://loopmarketing.ca/social-media/) - [Analytics](https://loopmarketing.ca/analytics/) - [Blog](https://blog.loopmarketing.ca) - [Careers](https://loopmarketing.ca/careers/) - [FAQ](https://loopmarketing.ca/faq/) - [Digital Adoption](https://loopmarketing.ca/cdap/) - [Strategy](https://loopmarketing.ca/marketing-strategy/) - [Web Design](https://loopmarketing.ca/website-design-and-development/) - [Paid Advertising (PPC)](https://loopmarketing.ca/paid-advertising-ppc/) - [SEO](https://loopmarketing.ca/seo/) - [Brand](https://loopmarketing.ca/branding-graphic-design/) - [Social Media](https://loopmarketing.ca/social-media/) - [Analytics](https://loopmarketing.ca/analytics/) - [Blog](https://blog.loopmarketing.ca) - [Careers](https://loopmarketing.ca/careers/) - [FAQ](https://loopmarketing.ca/faq/) ## Loop Marketing Blog - [View All](https://blog.loopmarketing.ca) - [Strategy](https://blog.loopmarketing.ca/tag/strategy) - [Hubspot](https://blog.loopmarketing.ca/tag/hubspot) - [Inbound Marketing](https://blog.loopmarketing.ca/tag/inbound-marketing) - [Insider](https://blog.loopmarketing.ca/tag/insider) - [Marketing automation](https://blog.loopmarketing.ca/tag/marketing-automation) - [Brand](https://blog.loopmarketing.ca/tag/brand) - [Web Design](https://blog.loopmarketing.ca/tag/web-design) - [Sales Automation](https://blog.loopmarketing.ca/tag/sales-automation) [![Top 3 SEO Best Practices for Blog Writing in 2021](https://8539285.fs1.hubspotusercontent-na1.net/hubfs/8539285/1134203_BlogWritingTips_Option2_072321.png)](https://blog.loopmarketing.ca/top-3-seo-best-practices-for-blog-writing-in-2021) [Insider](https://blog.loopmarketing.ca/tag/insider), [Strategy](https://blog.loopmarketing.ca/tag/strategy) ## [Top 3 SEO Best Practices for Blog Writing in 2021](https://blog.loopmarketing.ca/top-3-seo-best-practices-for-blog-writing-in-2021) Developing a blog on your website is one of the best ways to increase your ranking power in organic search results for key terms in your industry. In this article, we will take an in-depth look at some of the most important ranking factors for... [Read More](https://blog.loopmarketing.ca/top-3-seo-best-practices-for-blog-writing-in-2021) [![How to create a NPS & Why it is important for businesses?](https://8539285.fs1.hubspotusercontent-na1.net/hubfs/8539285/1154252_Custom%20Illustration%20-%20Loop%20-%20NPS%20Blog_Option1_081721.jpeg)](https://blog.loopmarketing.ca/how-to-create-a-nps-why-it-is-important-for-businesses) [Insider](https://blog.loopmarketing.ca/tag/insider), [Strategy](https://blog.loopmarketing.ca/tag/strategy), [Marketing automation](https://blog.loopmarketing.ca/tag/marketing-automation), [Hubspot](https://blog.loopmarketing.ca/tag/hubspot), [Inbound Marketing](https://blog.loopmarketing.ca/tag/inbound-marketing) ## [How to create a NPS & Why it is important for businesses?](https://blog.loopmarketing.ca/how-to-create-a-nps-why-it-is-important-for-businesses) A Net Promoter Score (NPS) is designed to gather feedback from your existing customer base for your services rendered to generate more Google reviews for your business! The NPS is a way of measuring customer experience. You can use NPS to grow your... [Read More](https://blog.loopmarketing.ca/how-to-create-a-nps-why-it-is-important-for-businesses) [![Tech Feature: Otter.ai Speech to Text Transcription](https://8539285.fs1.hubspotusercontent-na1.net/hubfs/8539285/1154270_Custom%20Illustration%20-%20Loop%20-%20Blog%20Image%20-%20Otter_Option2_081921.jpg)](https://blog.loopmarketing.ca/tech-feature-otter.ai-speech-to-text-transcription) [Insider](https://blog.loopmarketing.ca/tag/insider), [Strategy](https://blog.loopmarketing.ca/tag/strategy), [Marketing automation](https://blog.loopmarketing.ca/tag/marketing-automation) ## [Tech Feature: Otter.ai Speech to Text Transcription](https://blog.loopmarketing.ca/tech-feature-otter.ai-speech-to-text-transcription) Otter.ai is a California-based technology company that develops speech-to-text transcription applications using artificial intelligence and machine learning. Otter.ai was launched in January 2020. [Read More](https://blog.loopmarketing.ca/tech-feature-otter.ai-speech-to-text-transcription) [![Step-by-Step Guide to Building an Effective Marketing Strategy](https://8539285.fs1.hubspotusercontent-na1.net/hubfs/8539285/giphy%20(1)-2.gif)](https://blog.loopmarketing.ca/step-by-step-guide-to-building-an-effective-marketing-strategy) [Strategy](https://blog.loopmarketing.ca/tag/strategy), [Inbound Marketing](https://blog.loopmarketing.ca/tag/inbound-marketing) ## [Step-by-Step Guide to Building an Effective Marketing Strategy](https://blog.loopmarketing.ca/step-by-step-guide-to-building-an-effective-marketing-strategy) In this article we will explore the process of building an effective marketing strategy from the ground up. Whether you are a newer business owner, experienced entrepreneur, or part of a marketing team, it never hurts to review the fundamentals of... [Read More](https://blog.loopmarketing.ca/step-by-step-guide-to-building-an-effective-marketing-strategy) [![What are SMART Goals?](https://8539285.fs1.hubspotusercontent-na1.net/hubfs/8539285/Imported_Blog_Media/AdobeStock_115836266.jpeg)](https://blog.loopmarketing.ca/strategy/what-are-smart-goals) [Strategy](https://blog.loopmarketing.ca/tag/strategy) ## [What are SMART Goals?](https://blog.loopmarketing.ca/strategy/what-are-smart-goals) What are SMART Goals? When you’re building a business, it is important to understand where you’re going. Where do you want to be next week?Next month?Next year? [Read More](https://blog.loopmarketing.ca/strategy/what-are-smart-goals) [![Loop Strategic Marketing](https://8539285.fs1.hubspotusercontent-na1.net/hubfs/8539285/raw_assets/public/Loop_Strategic_Marketing_Oct2020/images/Loop-Icon-White-Horizontal.svg "Loop Strategic Marketing")](https://loopmarketing.ca/) - [780.667.7778](tel:7806677778) - [info@loopmarketing.ca](mailto:info@loopmarketing.ca) #### Follow Us - [Digital Adoption](https://loopmarketing.ca/cdap/) - [Strategy](https://loopmarketing.ca/marketing-strategy/) - [Web Design](https://loopmarketing.ca/website-design-and-development/) - [Paid Advertising (PPC)](https://loopmarketing.ca/paid-advertising-ppc/) - [SEO](https://loopmarketing.ca/seo/) - [Brand](https://loopmarketing.ca/branding-graphic-design/) - [Social Media](https://loopmarketing.ca/social-media/) - [Analytics](https://loopmarketing.ca/analytics/) - [Blog](https://blog.loopmarketing.ca/) - [Careers](https://loopmarketing.ca/careers/) - [FAQ](https://loopmarketing.ca/faq/)